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Automate the CX Task, Not the Relationship with Thomas Helfrich

Automate the CX Task, Not the Relationship with Thomas Helfrich

Speechless: Lessons From the Frontlines of Customer Experience
32 min
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Join Matthew and guest Thomas Helfrich, founder of Instantly Relevant and host of Cut the Tie, as they dive into the CX of modern outreach. Discover why customers tune out cold DMs, how authenticity creates trust, and what AI can (and can’t) do to improve the experience. This episode is packed with insights on using AI intentionally while keeping human connection at the center.